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Program of Study: *
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Committee Member: Droge, Cornelia L.
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Copyright Status: In Copyright
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Collection
Electronic Theses & Dissertations
5
Material Type
Theses
5
Language
English
5
Subject
Absorptive capacity (Economics)
1
Brand name products--Research
1
Branding (Marketing)
1
Business logistics
1
China
1
Consumer behavior--Research
1
Internet searching
1
Marketing research
2
New products--Marketing
1
Research
1
Social aspects
1
Social media
1
Stores, Retail
1
Technical assistance
1
Technological innovations
1
Technological innovations--Economic aspects
1
United States
1
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New product launches and manufacturers' returns : addressing the challenges of launching new products through large retailers
Dean, Tereza
Text (2012)
Part of
Electronic Theses & Dissertations
The antecedents and the consequences of innovation capabilities
Ozkaya, Hayri Erkan
Text (2011)
Part of
Electronic Theses & Dissertations
Engagement in online brand communities and marketing research online communities (MROCs)
Baldus, Brian J.
Text (2013)
Part of
Electronic Theses & Dissertations
Contextual differentiation of absorptive capacity : empirical and conceptual development
Rakthin, Sirisuhk
Text (2013)
Part of
Electronic Theses & Dissertations
Value maximizing and claiming behavior in multi-dyadic supply chain structures
Dahlquist, Steven H.
Text (2012)
Part of
Electronic Theses & Dissertations
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