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Collection: Electronic Theses & Dissertations
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Subject: Advertising, Political
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  • Electronic Theses & Dissertations
    5
  • Theses
    5
  • English
    5
  • In Copyright
    5

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Showing 1 to 5 of 5 results
The role of attributions on voter response to political advertising
The role of attributions on voter response to political advertising
Lancendorfer, Karen M.
Text (2005)
Part of Electronic Theses & Dissertations
In Copyright
Superficial imagery versus substantive material : the processing of each in political advertisements
Superficial imagery versus substantive material : the processing of each in political advertisements
McKeon, Janet Katherine
Text (1997)
Part of Electronic Theses & Dissertations
In Copyright
The role of comparative information in advertising evaluations, candidate evaluations, voting preferences and election involvement
The role of comparative information in advertising evaluations, candidate evaluations, voting preferences and election involvement
Pinkleton, Bruce E.
Text (1992)
Part of Electronic Theses & Dissertations
In Copyright
Negative political television commercials : an experimental study of appeal types and response strategies
Negative political television commercials : an experimental study of appeal types and response strategies
Roddy, Brian L. (Brian Leo)
Text (1988)
Part of Electronic Theses & Dissertations
In Copyright
Radio and politics : the effect of network radio on presidential campaigns, 1928-1948
Radio and politics : the effect of network radio on presidential campaigns, 1928-1948
Dedi, Nicholas William
Text (1975)
Part of Electronic Theses & Dissertations
In Copyright
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